Hasbro has finally taken the arduous, finger-twisting task of playing with Transformers by introducing the $700 Optimus Prime figure

At this price, the toy (sorry, the Auto Transformer Programmable Advanced Robot - Collector's Edition) seems to be aimed primarily at older fans with money to burn, such as those who, in collaboration with Hasbro, Robosen Robotics will get a full pint-sized robot built by

Designed to be 19 inches tall when not in track mode, this model of Prime reportedly incorporates over 5,000 parts, including 60 microchips and 27 servo motors that transform back and forth

The built-in speaker and microphone blare classic sound effects and respond to voice commands, including the classic "Roll out!" allowing the device to respond to voice commands, including

The model can also be paired with an app and controlled remotely with a smartphone, and can optionally be programmed to record its movements for later use Hasbro plans to release the model on August 2, and avid fans can pre-order it through Hasbro's website